Product Feed Marketing

You don’t have to sit there creating product listings in each channel anymore.

Working with us means you can automate this process and introduce intelligent, dynamic feed processing, drastically increasing your channel presence.

Global ecommerce sales in 2021.

Percentage of retailers that are very concerned or concerned that poor product information is causing brand damage.

Loss of revenue attributed to poor product information value chain management.

Capitalise On The Ecommerce Boom

The global ecommerce boom continues at a dizzying pace and for those in the game, keeping up with that pace and growing with it relies on a great product feed marketing strategy.

Just like digital marketing, expanding your channel presence is critical to your ecommerce growth.

At BFJ Media our custom tools, scripts and strategies provide you with efficient advertising placement for your goods in all of the top marketplaces. Our dynamic feed systems mean not only are your products on Facebook, eBay, Amazon, Etsy, Google Shopping and more, but also that keeping them there is automatic and ongoing.

Using our automated systems will enable you to create hundreds of ad variations, on hundreds of platforms for as many products as you need. It’s super powerful, and really easy to use.

Automate hundreds of ads across many platforms
Build dynamic ads so they update from your revenue data
Drastically increase your channel presence
Improve ROI by stopping ads / products that don’t perform
Manage ad bids automatically for products that have a great ROAS
Reduce design costs by automating ad creation

How we do it

1 Listen

First, we ask who you want your products to reach and on which platforms.

2 Idea

We then outline the plan for delivering your product information seamlessly to all platforms when updates are needed.

3 Produce

From here we go live with your product feed.

4 Monitor

We then monitor to make sure every facet of your product feed is working. More than this we want to make sure it is delivering you better quality scores.

5 Report

We'll keep you in the loop so you know exactly how your product feed is working.

One Feed to Rule them All

As part of our ecommerce offering, we expand your channel presence to have your products in the right marketplaces. Our feeds are built from your ecommerce store, meaning, changes to the store will replicate on each of your channels saving your team hours per day when making product updates.

What if you were completely confident in your product information value chain management?

What if you knew you were competing with the ecommerce world’s hyperscalers, selling your products on the world’s largest social commerce platforms?

What if you could do all of this without dramatically increasing your organisation’s head count and knew that product feed automation was helping you to scale and make money literally while you sleep?

Let’s talk.